Most people have heard of affiliate marketing, even if they haven’t actually started doing it. Affiliate marketing is basically referring people to various products and services around the internet. For each sale you generate through your affiliate link, you earn a commission. The size of the commission depends on the products themselves, who is selling them and the percentage offered by the seller to the affiliate.But what is actually involved in affiliate marketing? What do affiliates do on a daily basis? How do they earn money and how do they learn what to do?1 An Example Of A Successful WebsiteThere’s several ways of marketing products and services online. Many affiliates create a blog first and sell products and services through their blog. Martin Lewis has a very successful website called moneysavingexpert.com. This is also an affiliate website. By creating content and helping people decide which service to use: which credit card offers to choose, the best interest rate etc. moneysavingexpert.com makes money by sending website visitors to various offers. If a sale is made through this website, the link this credited to it and a commission is made. By creating content, offering value and helping people make sensible choices, the website has built a reputation and become more prevalent over time. Google ranks the site highly in the search engines and thousands of people use it to make purchasing decisions every day.2 How Can I Get Started As An Affiliate?Affiliate marketing is huge. There are thousands of people already making their main source of income from the internet. To get started as an affiliate you need to learn some basic strategies and build various methods of generating traffic from the internet to those offers. A lot of affiliates start with a simple blog. Many travelers ‘blog’ about their travels. If you don’t have a passion or interest to blog about, you can start by following an online course which will help. See my bio for more info on this.3 How Long Does It Take To Make A Living?Some people go into affiliate marketing with the intention of creating a second income. Some people want to make big money. Depending on how much time you can dedicate to your affiliate business, and how dedicated you are to it, is a big factor in determining your results. Results vary from person to person. With a large advertising budget and the right business model, some affiliates have replaced their living in 6-12 months. For others it can take years before it replaces their existing income. Depending on your approach, advertising budget, and business model, it can take between 3 months and several years to build it to a point where it can replace an existing income.4 Can Anyone Do It?One of the great things about affiliate marketing is that the technology is now available to allow anyone to build their own online business. As long as you are prepared to learn and implement that knowledge, anyone who can operate an email, can use online platforms and tools to build their own online business. The main thing you need is the desire to learn. Affiliate marketing isn’t for everyone though. It does take a lot of hard work and it can take years before you are rewarded financially.5 What Are The Pitfalls Of An Affiliate Business?You need to dedicate some time to your affiliate business for it to work for the long term. Some people go into affiliate marketing thinking it is some magic pill which will pay them instantly in cash. Much like a job you can’t expect to get out more than you put in. Affiliate marketing is performance related. This means you don’t get paid unless you can successfully sell products and services online. If you don’t know what you are doing it can take years to do this. You can’t be a dabbler and expect to earn the big money. The big earnings are created over years of hard work. Don’t expect to achieve this with only a small amount of input.6 What Are The Best Things About Affiliate Marketing?Affiliate marketing offers an incredible amount of flexibility and freedom. You can work an affiliate business from anywhere in the world providing you have a laptop and an internet connection. You can choose your own hours and build it up around existing work. Many people come into affiliate marketing because it offers this kind of flexibility. They can choose their priorities in life: spend more time with family, choose your working hours, travel and work abroad. No more commuting to work or working long hours for a boss you don’t like.Affiliate marketing also offers incredible scalability. A business which is local is always limited to the people who can travel to that business. An online business can be global. Using digital products in conjunction with a global reach, you can scale using tools and software to reach thousands of people through digital technology. By using automation much of the work involved with an online business can be pre-built. By building automation into the business model, you can focus your activities on reaching a larger audience through content creation and paid advertising.7 Why Am I Struggling With My Affiliate Business?A lot of people struggle with their affiliate businesses.This can be for a number of reasons. Firstly building up an affiliate business takes time. You need to dedicate a lot of time to an affiliate business in the first place. Only when you reach a ‘tipping point’ do you really start to see your progress. Many affiliates simply don’t realise how much work is involved. They underestimate how much time they need to dedicate to their online business to make it work.
Paid advertising can allow you to grow your affiliate business quickly. But it costs money and you need the right products too. You can’t advertise small value items with paid advertising. You won’t generate enough profit to cover your advertising costs. You need a range of products and an email list to advertise through.
Content marketing takes much longer to work, depending on your chosen area of business. If you find an untapped niche to market your blog in, you can make some fast progress. However, with a competitive niche you will struggle to get noticed above all the other content which you will have to compete with. There’s several reasons why you might struggle. The main one is lack of knowledge. Get the right education first and your affiliate business will move much faster.8 What’s The Best Affiliate Model To Use? There are many different affiliate models, all offering something different to suit the individual. Some affiliates target search traffic and aim to get their content found on Google. Some create their own products and sell them directly to customers. However, having a range of products which you can sell over and over to existing customers is a great model for long term success. Selling a single item online is limited. It means you can only make one commission from each sale. By choosing membership products to promote which also offer back end sales and a built in sales team, you can benefit from monthly commissions and up-sell commissions for the lifetime of any given customer. Selling membership products is definitely a game changer when it come to affiliate marketing because you make an income from each customer, rather than a single commission. But a good model to choose is one in which you have a passion for and can keep doing for the long term. Choosing products which you have no interest in is a short sighted plan. Think about what you would like to do online to generate an income. If you choose to go with your passion, your business will last much longer, and be more successful.9 Can I Just Sell My Own Products?Many affiliates create their own products to sell online. However, when you are starting out it is a good idea to learn the basics of marketing first. That way you can start earning more quickly from your affiliate business. I spent a long time creating my own products when I first discovered affiliate marketing. But I didn’t sell anything because of a couple of reasons. Firstly I didn’t research whether my products would have a big enough demand. Secondly I didn’t know how to market them. By joining a program which teaches you how to market products first, you can start making money more quickly. Don’t waste time creating products if you don’t know how to sell them. Marketing is a much more important skill for making money online. Once you know this skill, you can then apply it later when marketing your own products and services. Also your own products will be limited in range. By using an existing product range, you can benefit from products which are already selling. You can choose a program which offers high ticket commission, monthly memberships, back end sales and a built in sales team. Building your own products which offers all of these things not a possibility for most people when starting out.10 What’s The Point Of Affiliate Marketing?Some people struggle with the concept of affiliate marketing.They think it sounds too ‘salesy’. When I understood affiliate marketing I immediately found it appealing simply because I needed a flexible way to work around my contract work. I had to drop what I was doing at a moments notice if the phone went. This meant other jobs were awkward to juggle around. No-one wants to employ a ‘flaky’ employee. I wanted to work from my laptop and affiliate marketing gave me that opportunity. For many people this is the reason why they choose affiliate marketing. They can earn an income from their laptop, choose their working hours and not have a boss or place of employment. You don’t have to sell directly to anyone or even talk to a customer. There is no stock to hold. Added to this, the scalability of affiliate marketing which lets you scale up to a global audience and deliver products on autopilot, makes it the best flexible business of the future.
10 Things You Didn’t Know About Affiliate Marketing
US Education Rankings: 9 Strategies For Raising Education Rankings Thru Increasing Education’s Value
In researching this article, I noticed stats about economics and education. Yes, we know that the higher the education we have, the more money we make. This doesn’t address the VALUE OF EDUCATION TO THE STUDENT.
Education must hold value for students, whether this be getting an education to get a high paying job, ranking first in our class, feeling the satisfaction of learning, enlightening ourselves, pleasing our families. Value is personal, and we all invest in what has value on our own terms.
When we are young, especially, we need the guidance of our mentors, including educators, family, friends, society and media, any of which can lead us well or not. If we are taught that the most important thing is to spend 15 hours a day studying, we may believe it. If we are taught that education doesn’t matter because the salary per hour of slinging crack depends upon how much time we spend out of school, we still have a good chance of realizing that this is a bad lesson. If we are given a creative array of lessons that will affect how we value education, we have a better shot at building a foundation and understanding the positive nature of education for ourselves than if we are taught rote, unrelated facts.
I recall a running debate I had with a friend about responsibility and teaching. Was it the teacher’s job to do whatever it took to impart the lesson to the student who didn’t understand it the first time along with the others, or was it the student’s responsibility to study to the ends of the earth to understand the lesson?
I was raised in a progressive, nurturing household where learning was pleasurable, and I never felt fear in asking questions, in not understanding a lesson. I just said I needed help and got it. My opposing friend in this debate was raised by foreign parents. His father (by U.S. standards) oppressed him and brought fear to his heart that shook him should he not be first in the class. In this case, it looks like environment had a lot to do with our various sides.
I believe teachers should be willing to morph their methods in such a way that the lesson is understood by each student, also creating an atmosphere where the student loves the knowledge, doesn’t fear failure and blossoms because of it. My opposing friend was sure that any student who could not understand the lesson was not trying hard enough and had on her/his shoulders the responsibility of figuring out the lesson alone. He saw this as the only mark of a true student. He also expected to be physically reprimanded.
What I see is that the best learning comes out of cooperative education and out of creative learning environments where the lesson integrates with life lessons, builds social stature and touches upon current trends.
Here are nine sample lessons that could fit into the technological and creative pace of our current world.
1. Have students make individual videos or one group video showing a segment of history. This leaves the subject matter open and stimulates the imagination. An example of this is to film an ant walking up the building, the falling of a leaf in autumn from tree to ground or some group project that is more involved. If no equipment is available, students can act out the material and record it on paper. Or call a local law firm and ask them to donate or let you borrow a video camera.
2. Take students on a photographic field trip. If there is no means for bus transportation, the field trip can be as far as around the building or on the school grounds. The theme can be about measurement, for example, if it is a math lesson. The photos would show the angles of bridges, the slope of a roof, the uprightness of a telephone pole, the angle of twigs in a bird’s nest. The photos would then be exhibited in a photo gallery where each student would get to invite parents or other meaningful adults. Inviting “others” insures there is a support system so that the event is not traumatic for students whose families don’t usually participate or do not exist. The presence of other significant adults, including other teachers, coaches, clergy, social workers, tutors, would allow for each student to be supported and for no one to feel alone. If there are no cameras available, a local camera store might be willing to provide a loan. Or Canon might participate with a loan or a gift to enhance the lives of your students who could pass on the cameras to every class in the school, if necessary.
3. Create a social issue in the classroom that requires a judge and a jury, such as trying a thief who stole to feed her/his family. Have students act out the parts of each role. Have students take turns being “innocent” and “guilty,” judge and jury. Then, take a field trip to the courthouse or local magistrate. Arrange to sit in on a session or, structure prohibiting that, have the magistrate talk about justice and our American way.
4a. Create a mock central market in the classroom where students buy and sell wares and practice their math skills. Have the money they use in this market be based upon tokens that they have earned through a Good Samaritan program in the classroom. Those who help another during the day get a token. The program develops citizenship, planning and math. Then, take the students out on a field trip and give them each a dollar that you get from petty cash or your pocket. No student money should be used. Only the dollar that you give the student. The mission: see who can bring back the most items for one dollar. Thus, we include budgeting as part of the lesson.
4b. Create a mini stock exchange in the classroom. Use large beans to buy and sell shares. Have a professional trader come to explain basic concepts.
5. Have each student write a poem that rhymes. Then call a local rock star or rap star to come in and turn the poem into a song that the whole class learns. Yes, the music teacher could lead this activity, but celebrity sells in business and education and invites the juices of creativity to flow in the classroom, instills confidence and will involve community celebrities in the betterment of education.
6a. Have a drum circle in the classroom. Call a local drummer to come in and lead. Teach three to five messages from old drum communication. Talk about communication through drumming and have each student drum one message that you have taught during this lesson. Have the others interpret the message.
6b. As a follow-up lesson, have a cell phone tech come in and talk about the method of cell tower transmission. Then talk about the differences in social communication between drumming and cell phones.
7. Have each student think up an example of how we use math in the world. Exclude being able to go buy something in a store, online or on the phone. Call a local app maker to donate an app that has the class photo and an individual photo with each student’s idea as part of an app that pulls up. Then have the app maker talk about the skills s/he had to acquire to learn app making.
8a. Pick a theme including success, education, happiness, for example. Have students create an abstract painting that represents this theme and have them present it. In-school project only, since some parents are not at home to help and some parents do the project for the student. Film the presentations as well as the creative process. Post the art on the classroom website. If there is no classroom website, call a local web person and ask if s/he will donate putting up (online) a page with the students’ presentations.
8b. Go to a local museum or research the art at the museum online and find art that represents the particular theme to each individual person.
9. Have a regular tea time once a week. This will develop unity of community. Call a local tea specialist to start you off with how to have tea and some of the history of tea. This quiet time will give the class a spirit of camaraderie while developing value for quiet reflection and experiencing its benefits.
To summarize, these ideas are samples, for different grades, different social climates. The idea is to give school value to the student, to make the lessons relevant to the life of the student, so that we increase the number of students in school and US educational rankings. How many times do we slack off on a task because it is not pleasing to us? And, yet, we slave away at another task because we like it. I remember working hard for my 6th grade teacher because one of the ways he showed he cared was by letting us get the school piano and wheel it into the classroom on Friday afternoons. Everyone sang; I got to play the piano and sing. This added value to education for everyone.
We even discussed the lyrics, which, I learned 12 years later, getting an M.A. in Music Therapy, had extreme importance in molding us. Which brings us to the next point: how do creative modules such as these fit into the present system? That is a discussion for the article titled Education 2.0: 5 Ways To Make Exceptional Lessons Of Yesterday The Educational Normal Of Today, soon to be published.
The most exhilarating part of teaching comes when the student receives the knowledge. Most of us in the profession enjoy the creativity it takes to teach, motivate and inspire. This is the skill set that builds value in the student.
Singing the education blues won’t work. Looking at charts of where we rank in the world education system can motivate but is not the answer: http://xrl.us/guardian2010educrank. We need in-road builders to make these types of lessons the norm, rather than special events. It is one thing to offer an isolated lesson such as the photography trip in number 2. above. It is quite another to build this structure into our current educational infrastructure. Onward, teachers. Now is the time.
Educated Management Will Help Keep Your Business in Labor Law Compliance
Managers are the primary contact with most of the rank-and-file employees in an organization. Whether it is an office manager in doctor’s office, the warehouse manager in a storage facility, or an inventory manager in a retail operation, all managers interact with their staff on a daily basis. As such, maintaining an educated and informed management team will go a long way in helping your business comply with complicated labor and employment laws.In an informal poll taken by AllBusiness (a division of Dunn & Bradstreet), managers were asked, “What is a manager’s role”? The answers were wide-ranging, but all shared the same underlying theme: daily oversight of the staff:”A manager’s role is to provide proper oversight and direction to a group that is trying to accomplish a certain task. They may also act as a mediator between those under him. Managers may need to be called upon at times to be disciplinarians or morale boosters.”"To make sure the place runs smoothly.”"A manager’s role is to maintain a productive atmosphere while conserving cost. He is the communication link between the employees and upper management.”The Manager’s RoleFor a manager to effectively do their job, they must be educated on the proper methods of discipline, motivation, and management. Furthermore, managers act as a direct extension of the executives and ownership of the organization. As such, any misstep by a manager may expose the entire organization to an employment lawsuit. While much of a manager’s role may seem like common sense, they must virtually become employment law and human resources experts to do their job properly.Dozens of State and Federal laws dictate precisely how managers can treat employees, speak to them, discipline, warn, and terminate them.Some of the most important laws governing these areas are Title VII of the Civil Rights Act of 1964 which prohibits employment discrimination; the Age Discrimination in Employment Act of 1967 (ADEA), which protects individuals who are 40 years of age or older; the Americans with Disabilities Act of 1990 (ADA), which prohibits disability discrimination, and the Civil Rights Act of 1991, which, among other things, provides monetary damages in cases of intentional employment discrimination.Educated Managers = Safe EmployersSo, while you may have hired your manager to “make sure the place runs smoothly”, or to “maintain a productive atmosphere”, equally, if not more important, is to make sure your management team is aware of the laws that govern their daily interaction with their staff. If you follow the steps below, you’ll be on your way to protecting your company, and yourself, from lawsuits:
Make sure management is familiar with all company policies and procedures.
Managers should actively review the Employee Handbook.
They should be familiar with the company Mission Statement.
Managers should be positive role models, always acting ethically with motivational leadership skills.
Act professionally at all times.
Encourage management to attend training classes to further educate themselves.
CONSTANTLY and CONSISTENTLY contact the Human Resources department before taking employment-related action.
In summary, encourage and provide learning opportunities to your management staff. Make it clear to them that conscious application of that knowledge is expected on a daily basis. Following these best practices will go a long way to help you and your business remain compliant with employment and labor laws, while promoting a positive and motivated work environment.