The Best Email Marketing Tip Ever

Regardless if you have a small business that you want to bring to the internet, or you are just starting out and looking for a way to make some extra cash on the internet, email marketing is the smart way to go, and in this article I am going to give you what I consider to be the biggest email marketing tip that you will ever hear.

That may sound like a bogus claim, especially once you see how amazingly simple it is, but trust me… If you take this one simple email marketing tip to heart, then you are almost guaranteed to build a big online business.

So what is this big secret email marketing tip?

First you have to GIVE, and give GENEROUSLY, and THEN you can ASK.

That’s it. The big secret of all successful online entrepreneurs is that they have a relationship with their email list. That relationship is what transforms that list of worthless email addresses into a powerful asset that will pay you for the rest of your life.

In order to develop that relationship you must give that person a reason to know, like, and trust you. You can’t just ask for something and never give back in return. Unfortunately, many marketers quickly burn out their lists by doing this.

So the best email marketing tip that I can give you is the one above…

Write it down somewhere and put it where you can see it on a daily basis. When you make this “tip” more like a “rule”, I can almost guarantee that your relationship with your list will increase drastically.

And when your relationship with your list increases drastically, so does the amount of money you will make from that list.

I realize this sounds relatively simple, but from someone who earns a full time income from home (and has done things the wrong way before), please don’t take this email marketing tip lightly.

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Educated Management Will Help Keep Your Business in Labor Law Compliance

Managers are the primary contact with most of the rank-and-file employees in an organization. Whether it is an office manager in doctor’s office, the warehouse manager in a storage facility, or an inventory manager in a retail operation, all managers interact with their staff on a daily basis. As such, maintaining an educated and informed management team will go a long way in helping your business comply with complicated labor and employment laws.In an informal poll taken by AllBusiness (a division of Dunn & Bradstreet), managers were asked, “What is a manager’s role”? The answers were wide-ranging, but all shared the same underlying theme: daily oversight of the staff:”A manager’s role is to provide proper oversight and direction to a group that is trying to accomplish a certain task. They may also act as a mediator between those under him. Managers may need to be called upon at times to be disciplinarians or morale boosters.”"To make sure the place runs smoothly.”"A manager’s role is to maintain a productive atmosphere while conserving cost. He is the communication link between the employees and upper management.”The Manager’s RoleFor a manager to effectively do their job, they must be educated on the proper methods of discipline, motivation, and management. Furthermore, managers act as a direct extension of the executives and ownership of the organization. As such, any misstep by a manager may expose the entire organization to an employment lawsuit. While much of a manager’s role may seem like common sense, they must virtually become employment law and human resources experts to do their job properly.Dozens of State and Federal laws dictate precisely how managers can treat employees, speak to them, discipline, warn, and terminate them.Some of the most important laws governing these areas are Title VII of the Civil Rights Act of 1964 which prohibits employment discrimination; the Age Discrimination in Employment Act of 1967 (ADEA), which protects individuals who are 40 years of age or older; the Americans with Disabilities Act of 1990 (ADA), which prohibits disability discrimination, and the Civil Rights Act of 1991, which, among other things, provides monetary damages in cases of intentional employment discrimination.Educated Managers = Safe EmployersSo, while you may have hired your manager to “make sure the place runs smoothly”, or to “maintain a productive atmosphere”, equally, if not more important, is to make sure your management team is aware of the laws that govern their daily interaction with their staff. If you follow the steps below, you’ll be on your way to protecting your company, and yourself, from lawsuits:
Make sure management is familiar with all company policies and procedures.
Managers should actively review the Employee Handbook.
They should be familiar with the company Mission Statement.
Managers should be positive role models, always acting ethically with motivational leadership skills.
Act professionally at all times.
Encourage management to attend training classes to further educate themselves.
CONSTANTLY and CONSISTENTLY contact the Human Resources department before taking employment-related action.
In summary, encourage and provide learning opportunities to your management staff. Make it clear to them that conscious application of that knowledge is expected on a daily basis. Following these best practices will go a long way to help you and your business remain compliant with employment and labor laws, while promoting a positive and motivated work environment.